Category "Finance"

Will Fenway Sports Group Sell Liverpool FC?

Admin - September 28, 2023 - Finance

It’s fair to say that, in some quarters of Anfield, the Fenway Sports Group (FSG) aren’t the most popular of characters.

The majority owners of Liverpool FC have come under scrutiny for their business dealings over the years, with accusations that they haven’t supported the club enough with transfer funds at a time when money talks – their inability to finance a move for a defensive midfielder in the summer window left Klopp having to opt for Plan B signings in Wataru Endo and Ryan Gravenberch.

Which Brands Sponsor Liverpool and For How Much?

Admin - September 21, 2023 - Finance

There are numerous different revenue streams available to football clubs, from ticket and merchandise sales to cashing in on their most valuable assets: their players.

But one of the most profitable and reliable income streams for outfits like Liverpool is commercial revenue, a catch-all term dominated by sponsorships and agreements penned with brands from across the globe.

For context, the Reds make around £600 million per year from these commercial deals – essential, really, given that their Premier League rivals dominate the list of richest football clubs on the planet.